Visual rhetoric is the fairly recent development of a theoretical framework describing how visual images communicate, as opposed to aural, verbal, or other messages. An image can be a text in the same way that a speech. Text is made to influence an audience’s mind, as with a speech, and even an image. Images also add to a text’s meaning. Images and words work together because if a certain image is added to a certain text, that meaning that the creator is trying to convey is emphasized. For example this:
The domineering figure pointing at the viewer feels like they are being singled out and the text emphasizes that feeling making the reader feel that they are that missing link that would help save a life, stop a war, etc.
Images, by themselves can convey meanings, however adding a text solidifies that belief and pushes that meaning to the audience.
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